F1 launches new website and personalised mobile app

Formula 1 has officially relaunched its website and mobile app, introducing a host of new features designed to enhance the fan experience. The revamped platforms prioritize user-friendliness and personalization, allowing fans to tailor their mobile experience by selecting preferred drivers and teams for detailed tracking throughout sessions and across the season. The updated F1 mobile app, available on iOS and Android, now enables fans to curate their content consumption, providing a more immersive and engaging way to follow the sport. The redesigned homepage emphasizes both short-form and long-form video content, incorporating modern formats like mobile-first stories and vertical video, which align with contemporary social media and digital entertainment trends. These improvements aim to deliver a more familiar and intuitive user experience. Furthermore, both platforms will integrate F1 TV content, offering premium live and on-demand action, alongside crucial telemetry and data points from the embedded Live Timing service. Developed with fan input, the updates also focus on accessibility, featuring video overlays for sound control, adaptive font sizes, and light/dark modes to cater to a broader audience. The initial phase of changes improves content discovery for breaking news, race analysis, and event information, while also highlighting popular games like F1 Fantasy and F1 Predict. Future updates are planned to introduce a wider array of content themes and an enhanced F1 Unlocked membership offering, promising an even richer experience for Formula 1 enthusiasts.