6 of the most memorable car launches in recent F1 history

F1.com revisited some of the sport's most memorable car launches as the 2026 regulation era approaches. Highlights include McLaren's 1997 Spice Girls event, BAR's controversial two-livery reveal in 1999, and Jordan's dramatic 2002 car delivery via DHL cargo plane. Honda made a statement in 2007 with its 'Earth Dream' environmental livery, while McLaren assembled their 2011 challenger in real-time. Most recently, the 2025 season celebrated F1's 75th anniversary with a spectacular collective launch at London's O2, featuring all teams and drivers, showcasing the sport's ambition to "think big."