Meet Your Tech Director – F1’s newest AI expert

Formula 1 is bracing for its most significant rules overhaul in a decade with the transformative 2026 regulations, impacting car design, performance, and racing strategy. To help fans navigate these complex changes, F1 has launched "Your Tech Director," an innovative AI agent powered by Salesforce’s Agentforce 360 technology. This new tool, trained on the FIA's 2026 regulations and expert analysis, offers simple, unbiased explanations of intricate engineering shifts. Available on F1.com, Your Tech Director aims to democratize understanding of the sport's future, providing accurate, F1-approved insights on everything from aerodynamics to energy systems. It adapts to various knowledge levels, from quick primers to deep dives, ensuring all fans can stay informed.